Founders Welcome

When we started the Sheth Foundation in 1991, our aim was to help influence future generations of marketing professionals. But we also sought to inspire innovation in the field of marketing.

Jagdish & Madhu Sheth

We found that the recipient organizations, those organizations through which Sheth Foundation grants are awarded, were the closest to the thinkers and researchers who add value to the marketing discipline. In considering the success of this organization, we, along with the invaluable Board of Members determined that these Recipient Organizations should evaluate and identify the brightest minds in the field.

We are delighted to find that our continuing goal of advancing in the field of marketing and related areas is being achieved through the promotion of knowledge, sustained academic scholarship, and research innovation.

– Jagdish & Madhu Sheth

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