Our Mission

The Sheth Foundation was founded by Dr. Jagdish & Madhu Sheth.

The mission of the Sheth Foundation is to promote the development of marketing scholarship and education by focusing on three areas: the creation of new academic works (Knowledge Creation), the recognition of marketing scholars for their contributions (Knowledge Recognition) and the increased distribution of marketing knowledge to individuals within the field (Knowledge Dissemination). The Sheth Foundation supports various organizations, awards and events that fulfill these goals.

The Sheth Foundation was founded by Dr. Jagdish & Madhu Sheth.

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