AIM, with a generous grant from the Sheth Foundation, hopes to fund up to 6 (six) high-quality re- search proposals in 2019. (A maximum of two proposals will be supported in each of the following three tracks – consumer behavior, marketing management and strategy, and marketing analytics)

The Academy of Indian Marketing (AIM) is pleased to announce a call for research proposals with a focus on India. The proposals can be single- or multiple-authored. Especially welcome are proposals that are co-authored by teams of international scholars.

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