I was a doctoral student at the University of Pittsburgh from 1999 to 2004. The Sheth Foundation helped me start a project on consumers’ Willingness-to-pay. They generously provided financial supports for the data collection and a conference presentation (Marketing Science 2003). The findings of this project resulted in a publication at JMR in 2007. The project was critical to my academic career by giving me the first A pub. I am truly grateful for the opportunity provided to me by the Sheth Foundation.My students have benefited from this generous support over the years. Thank you.
Founded by Dr. Jagdish & Madhu Sheth, The Sheth Foundation is a nonprofit organization whose mission is to support emerging scholarship in marketing which has significant global reach, societal focus, and thought leadership.
The Sheth Foundation is the catalyst for transformational outcomes and experiences for marketing scholars. It operates by partnering with global recipient organizations in the marketing discipline.
Grant Recipients
Testimonials About Sheth-Supported Activities
Tuo Wang
Assistant Professor of Kent State University
The Sheth Foundation was instrumental in providing me with an opportunity during my PhD program to present my research and network with other researchers by funding travel to a major academic international conference. It allowed me to make contacts and learn about current research going on in the field of marketing, as well as receive valuable feedback to my own research.
Jelena Spanjol
Assistant Professor of University of Illinois at Chicago
I am very greatful to Sheth Foundation for giving generous support to PhD students like me. I am attending AIB 2015 conference in India and presenting my research. I am receiving very insightful feedback from the fraternity. All this has been possible only due to the travel grant that I received from the foundation. Thank you very much and I hope I will get an opportunity to contribute to the cause undertaken by the foundation.
Kiran Awate
Doctoral Student of The Ohio State University
The Sheth Foundation allowed me to first interact with very high level and prominent faculty from around the globe. Second funding from the Sheth Foundation provided essential financial support during my doctoral program. Not many share my unique situation during graduate school, but I was the primary provider for a spouse and four young children and the financial assistance helped me complete my program on schedule and without delay that was common for my peers.
Brent Hathaway
Dean, College of Business of University of Wyoming
I want to thank the Sheth Foundation for giving me the Early Career Contribution Award. The award had a significant impact on my career, since it recognized my work in the field.
Steve Nowlis
I cannot express my gratitude enough for this grant.
Aishwarya Ramasundaram
Doctoral Student, Marketing, IIM Bangalore
Most doctoral programs provide stipend for the doctoral students, but very little money for travel and conferences, this is true even for faculty at many places. We were lucky to have the Sheth travel money to cover our trips to some important conferences to know the most current research in our field and also start to socialize with the future colleague. And I have found that the trips I have been during my doctoral program very beneficial for my research program development. Over the years, I have developed three broad research topics such as self-construal, decision making and global-local identity, all these topics were partly initiated or developed from some conferences I attended back in my Pitt program.
Yinlong Zhang
Associate Professor of Marketing of COB, University of Texas at San Antonio
With the early support it provided, The Sheth Foundation was instrumental in helping fund my dissertation, which took me to India to study how foreign companies adapt to the Indian market. Not only did I manage to finish an interesting dissertation which won 3 awards, I also met my wife in India so the Sheth Foundation had a real impact on my life!
Julien Cayla
Senior Lecturer in Marketing of University of New South Wales
I am a doctoral student and a second-time recipient of a Sheth Foundation’s travel stipend to attend the AIB conference in Rio. I thought I would send you a word of appreciation to thank you very much for your generosity and dedication to the community in general and to the upcoming scholars in particular. I am sure many of us would simply not be able to attend these conferences without your kind support. For having discussed this with my fellows, I know you are definitely a role model who inspires us as future scholars.
Ali Taleb, MSc, MBA
PhD Candidate (ABD) in Management of HEC Montreal, Canada
I am the recipient of AIM-SHETH FOUNDATION OF RESEARCH PROPOSAL. My project titled ‘An Empirical Study on the Impact of Neuromarketing in Online Retailing in Developing Nations’ has been selected for Research Grant by Sheth Foundation. I feel thankful to the foundation for giving me the platform to complete my research project.
Dr. Surabhi Singh
Associate Professor-Mktg.