I was a doctoral student at the University of Pittsburgh from 1999 to 2004. The Sheth Foundation helped me start a project on consumers’ Willingness-to-pay. They generously provided financial supports for the data collection and a conference presentation (Marketing Science 2003). The findings of this project resulted in a publication at JMR in 2007. The project was critical to my academic career by giving me the first A pub. I am truly grateful for the opportunity provided to me by the Sheth Foundation.My students have benefited from this generous support over the years. Thank you.
2023 Sheth Medal
The Sheth Foundation is proud to present the 2023 Sheth Medal to India’s Prime Minister Shri Narendra Modi for his extraordinary contributions listed below:
- Positioning the nation for the future through the New Education Policy
- Embracing Digital Technology to make society more inclusive for Financial and Social Services
- Marketing of Make in India to serve Global Markets
- Most admired Global Leader
Founded by Dr. Jagdish & Madhu Sheth, The Sheth Foundation is a nonprofit organization whose mission is to support emerging scholarship in marketing which has significant global reach, societal focus, and thought leadership.
The Sheth Foundation is the catalyst for transformational outcomes and experiences for marketing scholars. It operates by partnering with global recipient organizations in the marketing discipline.
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Testimonials About Sheth-Supported Activities
Assistant Professor of Kent State University
I am the recipient of AIM-SHETH FOUNDATION OF RESEARCH PROPOSAL. My project titled ‘An Empirical Study on the Impact of Neuromarketing in Online Retailing in Developing Nations’ has been selected for Research Grant by Sheth Foundation. I feel thankful to the foundation for giving me the platform to complete my research project.
Associate Professor-Mktg.
The SHETH Dissertation award in consumer psychology, for which I was a runner-up, is noteworthy to me in several respects. First, as part of the application process, the reviewers provided useful feedback on my proposal, which influenced my thinking and the subsequent experiments I ultimately carried out. Second, as a runner-up I was given funding to present at the Society for Consumer Psychology, which served as an excellent way to share and receive feedback on my dissertation as a graduate student. These were influential in my career as they culminated in successfully publishing my research in the society’s journal, the Journal of Consumer Psychology. Thus, to me, the award, and the activities attached to it, provided a remarkable means for cultivating and stimulating the thinking and ideas early in my career. I valued the experience so much that I urge Ph.D. students to apply for the award.
Associate Professor of Marketing of Northwestern University
The Sheth Foundation allowed me to first interact with very high level and prominent faculty from around the globe. Second funding from the Sheth Foundation provided essential financial support during my doctoral program. Not many share my unique situation during graduate school, but I was the primary provider for a spouse and four young children and the financial assistance helped me complete my program on schedule and without delay that was common for my peers.
Dean, College of Business of University of Wyoming
I cannot express my gratitude enough for this grant.
Doctoral Student, Marketing, IIM Bangalore
I am extremely grateful to the Sheth Foundation for their financial support of my research area–low literate consumers. I was blessed to receive multiple dissertation grants sponsored in part by the Sheth Foundation. These grants helped me collect depth interviews with adults who possess limited literacy skills. Because the Sheth Foundation believed in the potential value of my work, I gained confidence and committed myself to working in a previously unexplored area. The dissertation resulted in a Robert Ferber Award-winning article published in the Journal of Consumer Research…a huge accomplishment that would not have materialized without the support (both financial and conceptual feedback) of the Sheth Foundation and its partners. Thank you from the bottom of my heart….
Assistant Professor of Marketing of Drake University
It is a great honor to have been chosen for the ACR/Sheth Foundation Dissertation Proposal 2009 Award. The award is a true testament of the Sheth Foundation commitment to excellence in marketing research. I am always inspired by Sheth’s work on relationship marketing and customer value. The award transforms that inspiration of mine into academic research that I’m proud to share with my colleagues in the field. Thank you.
Assistant Professor of Marketing of University of Georgia
The Sheth Foundation was instrumental in providing me with an opportunity during my PhD program to present my research and network with other researchers by funding travel to a major academic international conference. It allowed me to make contacts and learn about current research going on in the field of marketing, as well as receive valuable feedback to my own research.
Assistant Professor of University of Illinois at Chicago
The Sheth foundation supported my doctoral dissertation, which was a costly project. I am grateful for the financial support I received. The foundation also provided helpful comments on my work, which contributed positively to the quality of the dissertation. The foundation values and rewards work that is relevant not only to practitioners or academics, but also has implications for public policy. I am very thankful for their involvement in and continued support of the ACR doctoral dissertation awards.
Assistant Professor of Marketing of University of British Columbia
My name is Jinsil Kim and I am a PhD candidate at the University of Texas at Dallas. I have attended the AIB (Academy of International Business) conference last week in New Orleans and have had the privilege and honor of participating in the Sheth foundation doctoral consortium, as well as being the recipient of the 500$ travel stipend funded by the Sheth foundation. I cannot thank you enough for your generosity and for the valuable opportunities you provide to students like myself to further learning and excellence in our field. Your generous scholarship has lightened my financial burden, allowing me to focus on my research, and your kindness has inspired me to pay the debt forward and give back to the community in the near future. Thank you so much again.
PhD candidate of University of Texas at Dallas