Most doctoral programs provide stipend for the doctoral students, but very little money for travel and conferences, this is true even for faculty at many places. We were lucky to have the Sheth travel money to cover our trips to some important conferences to know the most current research in our field and also start to socialize with the future colleague. And I have found that the trips I have been during my doctoral program very beneficial for my research program development. Over the years, I have developed three broad research topics such as self-construal, decision making and global-local identity, all these topics were partly initiated or developed from some conferences I attended back in my Pitt program.

2023 Sheth Medal
The Sheth Foundation is proud to present the 2023 Sheth Medal to India’s Prime Minister Shri Narendra Modi for his extraordinary contributions listed below:
- Positioning the nation for the future through the New Education Policy
- Embracing Digital Technology to make society more inclusive for Financial and Social Services
- Marketing of Make in India to serve Global Markets
- Most admired Global Leader
Founded by Dr. Jagdish & Madhu Sheth, The Sheth Foundation is a nonprofit organization whose mission is to support emerging scholarship in marketing which has significant global reach, societal focus, and thought leadership.
The Sheth Foundation is the catalyst for transformational outcomes and experiences for marketing scholars. It operates by partnering with global recipient organizations in the marketing discipline.
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Testimonials About Sheth-Supported Activities

I am a doctoral student and a second-time recipient of a Sheth Foundation’s travel stipend to attend the AIB conference in Rio. I thought I would send you a word of appreciation to thank you very much for your generosity and dedication to the community in general and to the upcoming scholars in particular. I am sure many of us would simply not be able to attend these conferences without your kind support. For having discussed this with my fellows, I know you are definitely a role model who inspires us as future scholars.
I am a doctoral student from South Korea. I participated at 2016 AIB Doctoral Consortium in New Orleans. I very much enjoyed the opportunity to be in the consortium and learned many things. I was awarded with travel stipend which helped me a lot for financing my travel expense. I would like to say thank you to the Sheth Foundation for financing AIB doctoral student consortium and for the travel stipend. The consortium helped me with developing my dissertation further and meeting scholars from many different countries as well as doctoral students from different countries. I also learned a lot from many different interactive sessions and presentation during the conference. I am truly grateful for the opportunity and support provided by the Sheth Foundation. Thank you!

Thanks to the Sheth Foundation I had the opportunity to meet other colleagues who have inspired me and taught me about the world of the academia. I thank the Board of Director for this great opportunity!

The Sheth Foundation allowed me to first interact with very high level and prominent faculty from around the globe. Second funding from the Sheth Foundation provided essential financial support during my doctoral program. Not many share my unique situation during graduate school, but I was the primary provider for a spouse and four young children and the financial assistance helped me complete my program on schedule and without delay that was common for my peers.

The Sheth Foundation was instrumental in providing me with an opportunity during my PhD program to present my research and network with other researchers by funding travel to a major academic international conference. It allowed me to make contacts and learn about current research going on in the field of marketing, as well as receive valuable feedback to my own research.

I am very greatful to Sheth Foundation for giving generous support to PhD students like me. I am attending AIB 2015 conference in India and presenting my research. I am receiving very insightful feedback from the fraternity. All this has been possible only due to the travel grant that I received from the foundation. Thank you very much and I hope I will get an opportunity to contribute to the cause undertaken by the foundation.

I want to thank the Sheth Foundation for giving me the Early Career Contribution Award. The award had a significant impact on my career, since it recognized my work in the field.

I attended the AIB 2017 conference in Dubai, and benefitted from the travel stipends sponsored by the Sheth Foundation. Thank you for providing me with such an opportunity. As a doctoral student, the doctoral consortium provided a great platform to present my research and get feedback from renowned scholars in the field.

I cannot express my gratitude enough for this grant.








