The travel stipends that Sheth Foundation provides to Ph.D. students to attend annual meeting of AIB are critical to their success. My students have benefited from this generous support over the years. Thank you.
Founded by Dr. Jagdish & Madhu Sheth, The Sheth Foundation is a nonprofit organization whose mission is to support emerging scholarship in marketing which has significant global reach, societal focus, and thought leadership.
The Sheth Foundation is the catalyst for transformational outcomes and experiences for marketing scholars. It operates by partnering with global recipient organizations in the marketing discipline.
Grant Recipients
Testimonials About Sheth-Supported Activities
Tatiana Kostova
University of South Carolina
With the early support it provided, The Sheth Foundation was instrumental in helping fund my dissertation, which took me to India to study how foreign companies adapt to the Indian market. Not only did I manage to finish an interesting dissertation which won 3 awards, I also met my wife in India so the Sheth Foundation had a real impact on my life!
Julien Cayla
Senior Lecturer in Marketing of University of New South Wales
I am the recipient of AIM-SHETH FOUNDATION OF RESEARCH PROPOSAL. My project titled ‘An Empirical Study on the Impact of Neuromarketing in Online Retailing in Developing Nations’ has been selected for Research Grant by Sheth Foundation. I feel thankful to the foundation for giving me the platform to complete my research project.
Dr. Surabhi Singh
Associate Professor-Mktg.
In 2008, I was fortunate to receive the Association for Consumer Research (ACR)/Sheth Foundation Dissertation Grant in the Cross-Cultural/Global Track. I had also been selected to represent the university where I was studying for my PhD (The University of California, Irvine), as UC Irvine’s Consortium Fellow to attend the 2008 American Marketing Association (AMA) Sheth Foundation Doctoral Consortium. In 2007 and 2009, I was again a recipient of the Academy of Marketing Science (AMS) Sheth Foundation Marketing Doctoral Student Association Travel Grants, which allowed me to attend the AMS conferences in those years. The paper I presented at the 2007 AMS conference in Coral Gables, FL was awarded the Jane K. Fenyo Best Paper Award for Student Research. I benefited not only from the financial components of the awards, which allowed me to present my research at conferences and complete my dissertation, but the recognition allowed my research to be acknowledged by my peers in academia.
To say that the Sheth Foundation has had a tremendous impact on my academic career would be an understatement. I have a tremendous respect for Madhuri and Jagdish Sheth and what the Sheth Foundation has committed to achieving in the marketing academic community. Like many other doctoral students, I have had the opportunity to interact with Jagdish Sheth and benefit from his advice and kindness to doctoral students. As an assistant professor, I am convinced that my path to successful completion of the doctoral degree in marketing, and my subsequent acceptance of an academic position, was facilitated by the indirect support of the Sheth Foundation during my years in the doctoral program. Thank you.
Samantha Cross
Assistant Professor, Marketing of Iowa State University
I want to thank the Sheth Foundation for giving me the Early Career Contribution Award. The award had a significant impact on my career, since it recognized my work in the field.
Steve Nowlis
The Sheth Foundation allowed me to travel to a conference overseas which directly related to my research interests. That was my first exposure to researchers from all over the world doing interesting research and it helped foster my enthusiasm for that area. I eventually wrote my dissertation in that particular area and still continue to do research on that topic today. It was great to have the ability to connect with such scholars at such an early stage in my academic career.
Linda Tuncay
Assistant Professor of Loyola University
Being a winner of the Sheth Foundation Dissertation Award (2006) has always been a great honor to me, and has a profound… impact on me throughout these years. It always inspires me to work hard, pursue excellence and excel in academic performance. Also it always reminds me of the spirit of “abundant life: to live a prosperous life through contributing to the marketing area. Generous financial support from the Sheth Foundation helps fulfill many doctoral students’ dreams and enrich their life experience through engaging in marketing activities. I always feel grateful to the Foundation for the wonderful memories and experience I had at the consortium, as well as the financial support at the critical stage of my doctoral study!!
Wang Liangyan
Assistant Professor of Antai Management School, Shanghai Jiao Tong University
The Sheth Foundation ACR cross-cultural dissertation award has greatly benefited my research career. This award not only provided the funding that helped me to complete my dissertation on time, but also inspired me to continue with my research agenda on cross-cultural consumer behavior. This is particularly important given the multi-disciplinary nature of this field, which introduces additional challenges for researchers in the area.
Carlos Torelli
Assistant Professor of University of Minnesota
Most doctoral programs provide stipend for the doctoral students, but very little money for travel and conferences, this is true even for faculty at many places. We were lucky to have the Sheth travel money to cover our trips to some important conferences to know the most current research in our field and also start to socialize with the future colleague. And I have found that the trips I have been during my doctoral program very beneficial for my research program development. Over the years, I have developed three broad research topics such as self-construal, decision making and global-local identity, all these topics were partly initiated or developed from some conferences I attended back in my Pitt program.
Yinlong Zhang
Associate Professor of Marketing of COB, University of Texas at San Antonio
It is a great honor to have been chosen for the ACR/Sheth Foundation Dissertation Proposal 2009 Award. The award is a true testament of the Sheth Foundation commitment to excellence in marketing research. I am always inspired by Sheth’s work on relationship marketing and customer value. The award transforms that inspiration of mine into academic research that I’m proud to share with my colleagues in the field. Thank you.
Son Lam
Assistant Professor of Marketing of University of Georgia