Kelly Hewett

Kelly Hewett Joins the American Marketing Association Academic Council

The AMA is thrilled to announce that 4 new members will join the Academic Council in July 2024! 👏

Kelly Hewett
Professor of Marketing, Reagan Professor of Business, and Haslam Family Faculty Research Fellow at the Haslam College of Business at the University of Tennessee

Read the Full Announcement Here

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A (“Parsu”) Parasuraman wins the 2023 ACR–Sheth Long Term Contribution in Consumer Research Award for his 1996 Journal of Marketing article, “The Behavioral Consequences of Service Quality”